Saturday 29 October 2016

NDM News: The future of journalism





1) Why does Clay Shirky argue that 'accountability journalism' is so important and what example does he give of this?

Accountability journalism is a classic example of the iron core of journalism and in particular the investigative journalism category, where three reporters are dispatched for a long period on a story that may or may not pan out.  Newspapers’ ability to produce accountability journalism is shrinking. He argues that we’ll have to obtain a journalistic ecosystem to get anything like the accountability journalism we’ve been used to out of the current media landscape. He talks about the movie 'spotlight' and  how it is based on a group of journalists investigating cases of child sexual assault, including the involvement of the church. Without professional journalism cases like this would not have been found out due to the immense cover-up initiated by powerful people.


2) What does Shirky say about the relationship between newspapers and advertisers? Which websites does he mention as having replaced major revenue-generators for newspapers (e.g. jobs, personal ads etc.)?

He states that advertisers were not only overcharged, they were undeserved. Not only did they have to deliver more money to the newspapers than they would have wanted, they didn’t even get to say: “And don’t report on my industry, please.” 

3) Shirky talks about the 'unbundling of content'. This means people are reading newspapers in a different way. How does he suggest audiences are consuming news stories in the digital age?


Online, people are only consuming things that they want to or are relevant to something that they have previously read/watched.Consumers rather than producers are the ones bundling the content together.
For newspapers, all the content would be bundled together and couldn't be changed to suit each readers needs as it is printed, so many would read everything, however people would still have the ability to pick and choose what they read but it is a lot more difficult.


4) Shirky also talks about the power of shareable media. How does he suggest the child abuse scandal with the Catholic Church may have been different if the internet had been widespread in 1992?

Had the internet been widespread in 1992, it could be said that the limiting effects created by the catholic church and associates. The people could hid their actions all they want but with the internet it is much easier to share the content, it continues to be shared and shared until it reaches a point where the corrupt people cannot control the response.

5) Why does Shirky argue against paywalls?


Shirky suggests that the paywalls are restrictions, even though the public need accountability journalism they still aren't going to pay for it especially since there's a lot of republication and reuse of paid content on free sites. 

6) What is a 'social good'? In what way is journalism a 'social good'?


A social good is something that benefits the largest number of people. Journalism can be seen as a social good as the exposure of certain cases such as the the Church sexual abuse scandal would be benefiting to everyone.

7) Shirky says newspapers are in terminal decline. How does he suggest we can replace the important role in society newspapers play? What is the short-term danger to this solution that he describes?

He says that We need a class of institutions or models, whether they’re endowments or crowdsourced or what have you — we need a model that produces five percent of accountability journalism. and that you can only replace newspaper with newspapers themselves. He thinks that a bad thing is going to happen  and people aren't taking it seriously. there is going to be a decline in accountability journalism which means corruption will be rife.


8) Look at the first question and answer regarding institutional power. Give us your own opinion: how important is it that major media brands such as the New York Times or the Guardian continue to stay in business and provide news?


I think that it is important to an extent that brand such as The New York Times or The Guardian to remain in business simply because they're one of the only companies that are able to hold powerful people accountable for their wrongdoings. Unless online companies find a  way to pay for quality investigations, it is vital that the previous brands stay in business.

Friday 21 October 2016

The decline in newspapers: MM case studies


The New Day 

1) What was the New Day trying to achieve?
    The New Day was launched to tap into a new market, not specifically to pinch readers from other newspapers. 

    Alison Phillips, the paper’s Editor, said:
    There are many people who aren’t currently buying a newspaper, not because they have fallen out of love with newspapers as a format, but because what is currently available on the newsstand is not meeting their needs. This paper has been created as a result of customer insight and is the first newspaper designed for people’s modern lifestyles.

    2) List the key statistics on the first page: how many people buy newspapers in the UK? How has this declined in the last year?

    About six million people buy a newspaper in Britain every day. Over a million people have stopped buying a newspaper in the past two years

    3) What audience were the New Day trying to attract?

    The newspaper was targeted at women and men aged 35 to 55, people who want a more modern approach to news. They wanted it to be a ruthless edit of the day, with balanced analysis, opinion and comment, but no political line.

    4) Why do you think the New Day failed so spectacularly? There are several possible reasons listed in the article but do develop your own opinion here as well.

    Much of the content would seem to be aimed at twenty-somethings, or parents with young children. The majority of the articles seemed to target young women particularly, and the lack of space given to topics such as sport, coupled with the fact that sport was not positioned in its customary space on the back pages, meant that sports fans were not especially well catered for. 

    I personally think that the New Day failed since newspapers are already in decline, audiences weren't going to be particularly intrigued and since they didn't stick to their initial aims they failed.

    The Guardian

    1) 
    How many unique digital browsers used the Guardian website in June 2016? 

    120 million monthly unique browsers and a June 2016 daily average of almost 9 million unique browsers, only about one third of whom are from the UK. 

    2)What are The Guardian's latest print sales figures? How does this compare to the Telegraph? 

    The print circulation of the Guardian was only 161,000 whereas The Daily Telegraph was 472,000.

    3)In terms of finances, how much did the Guardian lose in 2015? 

    £70 million.

    4)
    What has been The Guardian's strategy for reversing this decline?

    Cutbacks of 20% and shelving of plans for the Midland Goods Shed, a former train depot near GMG’s offices in King’s Cross, which it had planned to use as a public area for community gatherings and events.

    5)
    What global event did The Guardian's digital coverage win awards for?

    The Guardian’s reporting on the Paris attacks won praise not only from readers but from the Society of Editors. At their Press Awards for 2015, the Guardian was winner of the Website of the Year.

    6)In your opinion, will the global website strategy be enough to save The Guardian?

    The Guardian prides itself on providing online news content for free, and has so far resisted any temptation to install a ‘paywall.’ However, it does offer subscription services for those who want to download/read the print format online, and it offers a membership programme, which whilst offering some exclusive content and discounted access to events, is effectively a way of sponsoring the Guardian to remain editorially independent.

    Week 6-

    German MEP Terry Reintke agrees that it’s hard not to let the virtual world impact on her real life. She should know: after she pledged support for Poland’s pro-abortion campaigners, Reintke was subjected to online abuse, including being called “filthy baby killing scorch of the earth”.
    Reintke, who has compiled a European parliament report on empowering women in the digital age, wants to see much more cross-border action and exchange of best practice, to make social media a safer space for women. 
    McGuiness and Reintke were just two of a panel of female MEPs who gathered in the European parliament on 11 October to launch a new report about social media, based on a survey of more than 900 female parliamentarians from 107 different countries. All the MEPs agreed: social media can be an pretty ugly place if you’re a woman in politics.



    Social media naming of Ched Evans's accuser raises legal questions


    Woman who accused the footballer of rape was repeatedly named online, leading to concerns the current law is inadequate

    One of the most extraordinary features of the Ched Evans case was the manner in which the complainant was abused on social media and her identity revealed.
    By the time Evans was jailed in April 2012 she had been named thousands of times. The woman was forced to relocate from her hometown of Rhyl and change her identity but even during the retrial this month, she continued to be named and abused.
    In November 2012 nine people pleaded guilty at Prestatyn magistrates court in north Wales to publishing material likely to lead members of the public to identify the complainant in a rape case, contrary to the Sexual Offences (Amendment) Act, 1992.
    Six were from north Wales, including Ched Evans’s cousin Gemma Thomas, three from Sheffield, where Evans played (for United). One tweeted: “She is to blame for her own downfall. Lets find her address.”



    The nine claimed they were not aware naming the woman was a criminal offence and were ordered to pay £624 compensation each.

    Friday 14 October 2016

    INDEX: NDM Stories

    Week 5-

    Revenues at Spotify’s UK business grew to almost £190m last year as subscription income soared by over 40% thanks to music fans flocking to the company’s mobile service.
    Spotify, the world’s biggest music streaming service with an $8.5bn (£6.9bn) valuation, saw total UK revenues rise by 18% from £159m to £187.2m last year. 
    This was fuelled by a 44% surge in subscription revenues from £119m to £171m. 
    “This increase can be attributed to the transition from desktop to mobile as today the majority of new users signing up for Spotify are mobile,” the company said. “2015 was a big year for Spotify and we had some very significant successes. In many ways, it was our best year ever.”
    Subscription income accounts for over 90% of Spotify UK’s total revenues, the remainder comes from advertising.


    I'm with you on the digital revolution, it's the lack of journalism I can't face


    Eleven days ago a newspaper serving a small community in the US state of New Hampshire ceased publication after 90 years.
    The Citizen, a paid-for title based in Laconia, had been hit by rising production costs. Its publisher tried to sell it, but there were no takers.
    Its closure wasn’t too much of a surprise given that Laconia had been the lone city north of Boston served by two local daily papers. So people will still be able to enjoy the freely distributed Laconia Daily Sun.
    But the passing of The Citizen prompted Charlie Arlinghaus, a columnist with the New Hampshire Union Leader, to “take a hard look at the myths surrounding newspapers, news and civic engagement.”

    Newspapers: the effect of online technology


    1) Do you agree with James Murdoch that the BBC should not be allowed to provide free news online? Why?

    No, because the way in which audiences receive their news over the past free years has been for free. If the BBC start charging for news this will give competitors such as 'The Guardian' as advantage as audiences will be willing to do anything to access free news. The BBC have been established for so long and with the advances in technology it's obvious that audiences will not pay for news when they can go elsewhere and get news for free. 

    2) Was Rupert Murdoch right to put his news content (The Times, The Sunday Times) behind a paywall?

    In my opinion, Rupert Murdoch wasn't right to put a paywall behind his news content as convincing people to "pay for news" does not remove a £28 million loss overnight or even in five years. Although his paywall has has 140,000 subscribers, other news institutions such as 'The Daily Mail Online'  will attract many users as it doesn't have a paywall.

    3) Choose two comments from below the Times paywall article - one that argues in favour of the paywall and one that argues against. Copy a quote from each and explain which YOU agree with and why.

    "To go from zero to 140,000 digital customers is a significant achievement"
    I agree to a short extent that having 140,000 digital customers is a good thing however other competitors have a bigger advantage over taking previous readers from The Sun and The Times, therefore it's not as significant.
    "Not a solution to those existential problems"
    > I agree fully with this statement as charging previous loyal customers will make them uneasy as they are used to free news. 
    4) Why do you think the Evening Standard has bucked the trend and increased circulation and profit in the last two years?
    The 'Evening Standard' is described to be an "anomaly" in terms of circulation. This is due to the fact that at the start of the year theEvening Standard increased the amount of copies a day produced from 700,000 copies a day to closer to 900,000, This explains 27 percent increase in circulation. 

    5) Is there any hope for the newspaper industry or will it eventually die out? Provide a detailed response to this question explaining and justifying your opinion.

    Digital audiences are growing rapidly and I think that the newspaper industry will eventually die out at least within the next 10 years. There will probably be one major print newspaper that will still be recognised for reporting breaking news. The 'Daily Mail' and 'The Guardian' are the two newspapers most focused on the mass reach model. Yet even though consumers are able to access all their online content for free.

    Sunday 9 October 2016

    Week 4-

    Case of 14-year-old taking social network to court over naked picture has already resulted in others seeking legal advice.

    A legal case against Facebook, which will involve a 14-year-old taking the company to court in Belfast over naked images published on the social network, could open the floodgates for other civil claims, according to lawyers who work with victims of revenge pornography. 

    The girl, alleges misuse of private information, negligence and breach of the Data Protection Act by Facebook and is claiming damages. She is also taking legal action against the man who allegedly posted the picture.




    Taking the self out of selfie – most pictures not about vanity, says study



    Australian analysis of more than 5,000 selfies posted to Instagram concludes they are not really about narcissism but simply a part of everyday life

    Researchers at the Australian National University’s College of Business and Economics assessed randomly selected selfies posted to Instagram over a period of 10 days, and found that only one in 10 were taken to communicate physical attractiveness for the sole purpose of raising an online following.

    Australian analysis of more than 5,000 selfies has concluded that they are “more than a form of vanity”, with 90% “not posted with the intent of self-promotion”.

    Monday 3 October 2016

    NDM: The decline of the newspaper industry


    The future of newspapers

    The argument is that of all the “old” media, newspapers have the most to lose from the internet. Classified ads, in particular, are quickly shifting online. Newspapers have not yet started to shut down in large numbers, but it is only a matter of time. Jobs are already disappearing. According to the Newspaper Association of America, the number of people employed in the industry fell by 18% between 1990 and 2004.  Many are also trying to attract younger readers by shifting the mix of their stories towards entertainment, lifestyle and subjects that may seem more relevant to people's daily lives than international affairs and politics are.  

     Do you agree with its view that it is ‘a cause for concern, but not for panic’?

    I agree, It is a cause for concern as people are losing their jobs and if newspapers shut down that means that no one will be able to pay journalists to go out and get news. It is not a cause for panic as news will still be available online however the main concern will be the quality of the news. 

    The article is 10 years old - an eternity in digital media terms. Have the writer's predictions come to pass? 

    The writer's predictions are coming true as Television is by far the most-used platform for news, with 67% of UK adults saying they use TV as a source of news. Furthermore, newspapers are only used by three in ten, which represents a decrease of nine percentage points since 2014 and 2013. Of the four main platforms, only 2% of respondents use newspapers in order to access news.  According to NRS figures, the reach of national newspapers has declined considerably in the past ten years, with reach among adults falling by 27 percentage points since 2005 (from 72.4% of all adults in 2005 to 45.4% in 2015). 67.9% of print newspaper readers are over-65's.

    How is the Guardian funded? What do major stories from the last year such as the Panama Papers suggest about how investigative journalism is conducted in the digital age?

    The Guardian is funded by the Scott Trust Limited and they also have a charitable wing, the Scott Trust Foundation. The Panama Papers conduct investigative journalism by using the digital age to their advantage through social media.


    Build The Wall analysis
      
     Summarise each section in one sentence:
    • Section 1 (To all of the bystanders reading this…)
    The introduction of a new revenue stream through paid subscriptions intimidates an audience which is so naturally resolved to online free content.
    • Section 2 (Truth is, a halting movement toward...)
    High-end journalism remains unnecessary as audiences prefer the news in its plain form. The attention provided to news is sufficed by online discussions and interaction on social media, rather than critical news reporting served by journalists - which is also paid for. 
    • Section 3 (Beyond Mr. Sulzberger and Ms. Weymouth…)
    Online subscription provides the incentive of delivering news to the consumer's 'doorstep', which builds from the initially suggested method of encouraging consumers to purchase the newspaper after finding it online - a failed strategy.
    • Section 4 (For the industry, it is later than it should be…)
    The requirement of a niche is intact with the decision for a newspaper to go behind an online paywall - as demonstrated by The Times.


    Summarise David Simon’s overall argument in 250 words.

    This essay discusses the decay of print journalism as a previously unfathomable event to the uprising phenomenon of the internet and new/digital media. David Simon recognises the faults in a system of online subscriptions because of the transgression of journalism into social media, blogs and online forums. Due to this abundance in sources where news is essentially reported, the digitised versions of the newspapers become peripheral as it is - the implication of a paywall only hinders its exposure and coverage even more in a wide market of free online content. The essay continues to discuss the repercussions of falling revenue on the newspaper institutions and how it leads to an ultimate death of the company due to: lower cash-flow, reduced overall output content and reduced quality of content. This links in with the fact that the curation of content which is the sole niche high-end journalism essentially has to offer, is no longer available for these companies to exploit in their business model. As a consequence, the paywall becomes an impractical marketing choice and leaves the newspaper with even more negligence than it already receives.

    Finally, what is your own opinion? Do you agree that newspapers need to put online content behind a paywall in order for the journalism industry to survive? Would you be willing to pay for news online? 

    I believe it is impractical for newspapers to lock their content behind an online paywall due to the main reasons discussed in the embedded articles of this blogpost. The reason why companies such as BuzzFeed have grown is because they have something different to offer in the market. This is discovered in the content itself because BuzzFeed is renowned for its close integration with online interactivity which essentially provides the life of the website (users post content, users react to content by sharing, discussing etc). For newspapers to generate revenue they'd have to exploit new and digital media instead of simply reinstating significance to high-end journalistic content - which is tangential in today's second-by-second world where everything changes in a couple clicks.