Sunday 18 September 2016

New and Digital Media: News case study introduction


News institutions research:
The Sun
'The Sun' is a daily tabloid newspaper published in the United Kingdom and Ireland. Founded in 1964, in late 2013 slipped to second largest Saturday newspaper behind the 'Daily Mail' It had an average daily circulation of 2.2 million copies in March 2014. 
The paper had an average daily readership of approximately 5.5 million, with approximately 31% of those falling into the ABC1 demographic and 68% in the C2DE demographic.

 Approximately 41% of readers are women 
'The Sun' has been involved in many controversies in its history, including its coverage of the 1989 Hillsborugh football stadium disaster

BBC News

British commercial company formed on 18 October 1922. BBC combine global audience revealed at 308 million. By 2020 estimated 500 million global reach amongst viewers.
John Reith founded the company
BBC Global News Ltd’s audience has grown to 105 million with BBC World News TV’s up by 12 per cent, and bbc.com/news growing by 16 per cent.
For the first time, television (148m) overtook radio (133m) as the most popular platform for BBC international news, and it is also the first time since the BBC tracked audiences for all three platforms – radio, TV and online (55m) – in English and 28 other languages – that they’ve all grown in the same year.
World Service TV news content is now available in 12 languages.
The BBC is available on the TV/ONLINE/APP/YOUTUBE/FACEBOOK

Channel 4 

'Channel 4' is a British public service television broadcaster which began transmission on 2 November 1982. Before 'Channel 4' and 'S4C', Britain had three terrestrial television services: BBC1/BBC2/ITV, then 'Channel 4' was added.
Channel four also is home to soaps and reality shows as well as their daily feature of the news bulletins. Channel four news
Channel 4 viewers are broadly in line with the general population average in terms of age and gender, as is More4, although it is slightly more female.



The Daily Mail
'The Daily Mail' is a British daily middle-market newspaperFirst published in 1896 by Lord Northcliffe, it is the United Kingdom's second biggest-selling daily newspaper after The sun. Its sister paper 'The Mail on Sunday' was launched in 1982.
It was at the outset a newspaper for women, the first to provide features especially for them, the only British newspaper whose female readers constitute more than 50% of its demographic.
approximately 2.503 million were in the ABC1 demographic and 1.448 million in the C2DE demographic. Its website has more than 100 million unique visitors per month.
The paper has been criticised by doctors and scientists for its reporting on medical subjects.

The Guardian

'The Guardian' is a British national daily newspaper. Founded in 1821 as a local paper replacing the 'Manchester Observer' it was known as 'The Manchester Guardian' until 1959. Now a national paper, it forms part of a media group with international and online offshoots. Sister papers: The Weekly/ The Guardian Weekly. In addition to its UK online edition theguardian.com the paper has two international web sites, Guardian Austrailia, and Guardian US.
The Guardian is purely as print in the form of a newspaper, as well as on-line articles on the website (e-media) and broadcast and sometimes they feature clips on-line not necessarily on YouTube but as footage reporting
The reader profile for the Guardian fall under: Finance-savvy/ Food & drink aficionados/Dedicated followers of fashion/ Active lifestyles/Never without an item of technology/ Arts lovers/ Engaged, influential and well connected

The impact of Google:
1) Why has Google led to the decline of the newspaper industry?
Google has led to the decline of the newspaper industry due to modernisation and new technology. Also, it is free to submit articles online whereas when publishing them in a newspaper you have to pay therefore people are obviously more likely to go with the easier option which is via internet.

2) Do you personally think Google is to blame for newspapers closing and journalists losing their jobs? Why?

Not really, technology is improving and it makes much more sense to go online to view news since you can easily access it through your phones instead of having to go out of your way to buy a newspaper or go watch TV.

3) Read the comments below the article. Pick one comment you agree with and one you disagree with and justify your opinions in detail.

"You can’t single out Google just because it’s the largest digital company. Patch, for example, invested hundreds of millions into journalism in the US and continues to search for the model that will work going forward. There are many who are investing in the future of journalism."

I agree with this comment because google and other sources are improving journalism by simply making it easily accessible and making sure people are fully aware of what is going on around the world.

"Obviously, Google is not to blame. I don’t think it’s about blame. I think the Internet is incredibly poorly designed. Rather than being free, everything on it should cost something in order to compensate creators. We have a proven system for doing this through organizations like ASCAP and BMI. The principal of royalties for profiting from the content of others is well established. Google came along, and, at least in the case of Youtube, knowingly robbed content creators for years in order to build up the business. The ideal system would be one in which every click resulted in a nano-charge on your phone bill, maybe 1/1000 of a cent for a news story, for example. Sites like Google that link to other sites could also pay in very tiny increments."

I don't agree with this statement because making things cost online will result in people not being up to date with news which isn't a good thing since they won't be aware of whats going on around the world.

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